Branding / Visual Identity / Art Direction
The Toast
Collective
01 / The concept
For the moments
that stay with us.
The Toast Collective is a wedding content creation brand built around the moments that make a celebration unforgettable. The visual identity combines romantic typography, warm tones, and nostalgic imagery to reflect the beauty of authentic storytelling.
Visual identity & art direction by Charis
02 / Visual identity
An identity with
a little romance.
Blush Veil
#E7BDA6
Amber Kiss
#9B6C36
Champagne
#DED4B9
Moonlight Noir
#242421
Typography & detail
Editorial structure.
Expressive script.
Elegant serif letterforms and flowing script accents create the contrast at the heart of the identity.
The original brand kit preserves the typography exactly as designed.
03 / Brand applications
Made to be
held onto.
04 / Photography & art direction
The beauty
between moments.
Wedding photography references & existing image treatments
05 / Digital experience
The story,
continued.
The mobile website concept carries the identity into a digital setting through warm photography, refined typography, and soft tonal contrast.
Existing mobile website & brand application mockup
The Toast Collective / Visual identity